Your ability to market to the right people at the right time with the right message is the foundation of your business. Delivering the right tools to help you do that is ours. That's why when it comes to putting your postcards in the hands of your customer base, we GUARANTEE the highest level of deliverability in our industry.
What is a Normal Return Rate on a Consumer List?
First, according to USPS, over 40 million people in the U.S. move each year often don't immediately update their address information. Therefore, it is not uncommon to have 10-12% undeliverable names or disconnected numbers in the consumer market.
What that tells us is that NO list is 100% accurate. But we know that 75% of a direct mail campaign's SUCCESS lies in the accuracy of the list. That's why when building our site to include mailing list options we put these components in place to ensure that YOUR list is as effective as possible:
With these systems in place we are confident we can provide the highest standard of mail deliverability in our industry – and we put our money where our commitment is. With you. Our valued customers.
Are there some ways to IMPROVE the accuracy and health of your mailing list? Absolutely!
Learn more about our systems at blog.prospectsplus.com/map and blog.prospectsplus.com/track or contact our customer support team at 1.866.405.3638.
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